Werkey means the key to factories (brands) and for these the key to empower their users, networks, and clients.

The Visual Identity Manual brings guidelines for the correct use of Werkey's institutional signature, as well as directives for its application in different visual expressions to establish standards that consolidate a consistent presentation, strengthening its institutional image.

Points such as chromatic code, typography, measurements, grids, and indications of positions and distances, among others, are explained and detailed in this manual – with references, including, to improper uses of the standardized elements.

It is up to the person responsible for the company or marketing sector to ensure the correct application, making sure that the norms presented below are respected in the production of all institutional materials of the brand.

In case of doubts, contact our team via email: support@werkey.co.